Martin Egger, BSc MSc
Martin Egger, BSc MSc
Applied Social Psychology and Consumer Research
Department of Psychology
University of Vienna
Universitätsstraße 7 (NIG)
A-1010 Vienna
Office: C0713
Phone: +43-1-4277-47357
Email: martin.egger@univie.ac.at
Appointments only by arrangement
I am a doctoral student and currently part of an Austrian Science Fund (FWF) funded project team. In this project, we investigate how brand preferences can be influenced by consumers' stereotypes. Additionally, in my dissertation, I focus on the effects of selective visual attention and how those influence preferences and decisions of consumers.